Layout Sins

Layout Sins

The font for “Steven Rhodes” is hard to read at first
The colors in “Balance” is disorganized
The dark font is hard to read

This first one has one too many fancy scripts. although I understand the point of making it look good, it takes away from the point with the many fonts. I then noticed on our wsu website how unorganizaed things look again because of all the fonts and random placements. I took a photo of my car dashboard (parked of course) because I realized each component was different. When looking at a glance, this would be distracting to getting that information. The following photo I took of the laundry matt across campus. There is nothing flattering about this piece enticing me to stop. Even as you are driving by the fancy script is hard to see. Lastly, the chap stick, the alignment and placement of all the information seems very chaotic and takes away from the important information. Many fonts used here as well.                                

Layout Sins

Text is centered and wrong bullets.
Headline is outlined and the weight is thin. It affects readability.
Poor hierarchy.
Busy background and tacky type.
Too much unused Space.

Layout Sins

  1. Lambda Pi Eta Email Invite: Centered everything, making the invitation not as appealing to look at.
  2. Super Smash Bros Invite: Stairstepping, the info is not neatly arranged to try to fill up the space.
  3. Dominos Rewards Ad: Corners and clutter, Dominos tried to fill up the whole ad with text, instead of just focusing on what is important.
  4. Cowboy Chicken Coupon:Tacky Type Emphasis, the use of all caps on this coupon makes it look tacky and not professional.
  5. Sigma Psi Zeta Ad: Bulky Border, though this is my favorite of the five layouts, I think that this ad would be even better if the background photo making the frame for the box of text was thinner.

Layout Sins


Uses comic sans in the body

Everything is centered. 

(WSU Sports Management Challenge, Right side) Uses stroke around text.

Text is placed over a “busy background.”

Text has stroke and drop shadow, reducing readability.

Layout Sins

Text on top of a picture.
Trapped white space.
Too many fonts (and a mixture of novelty and script).
Everything is centered.
All text is outlined (and has to be because they put text on a picture).

Layout Sins

Do not use busy backgrounds.
Do not center everything.
Do not clutter the page.
Do not use tacky type.
Do not leave a single word on a line.

Layout Sins